by Sharí | Jan 19, 2021 | Communication Skills, Influence, & Message Strategy, Entrepreneurship, Public Speaking & Event Strategy, Sales & Marketing, Thought Leadership
Are you confused about the differences between Thought Leadership and Influencer Marketing? It’s a common mistake to assume that they are the same thing, but they are actually two distinct models with different communication strategies. In this article, we will break...
by Sharí | Jul 5, 2016 | Communication Skills, Influence, & Message Strategy, Entrepreneurship, Sales & Marketing, Writing
How Entrepreneurs Get Duped with a Single Word: A Language Hack that Can Work For You or Against You Let’s jump right in and talk about some brain science, shall we? In the book Blink by Malcolm Gladwell, he shares an experiment that was one of the catalysts for my...
by Sharí | Jun 23, 2016 | Communication Skills, Influence, & Message Strategy, Entrepreneurship, Leadership & Personal Growth, Sales & Marketing
How to Land a Client with the Power of Presence I’d like to tell you a little story. It is a tale of a short, curly headed Oklahoma girl and a curious twist of events in the big city that lead to an unexpected way to land a client and a fulfilling business...
by Sharí | Sep 24, 2014 | Public Speaking & Event Strategy
Speaking in front of any group is stressful enough. Speaking with the added pressure to generate more business from that speech is another level of stress. One of my clients called me because he was facing that daunting situation. He was tasked with delivering a...
by Sharí | Sep 3, 2014 | Communication Skills, Influence, & Message Strategy
In a previous post, I talked about the difference between communicating and influencing. Influence means that a goal is attached to your conversation. While you are in the conversation, you look for evidence to gauge if you’re being influential or not. I’d say that...
